Our take
La Marca Prosecco Rosé Sparkling Wine
- Style
- Rosé wine
- Size
- 750 ml
- Grape
- Glera
- Region
- Prosecco DOC
- Shelf barcode
- 0085000032442
Our take
What we make of this bottle
It is a pink wine that fizzes, a rosé take on Prosecco, which the few who rated it seem to endorse at 5 out of five from 3 ratings, above the 4.71 median across the 483 wines we have scores for.
The grape is mostly Glera, the traditional Prosecco variety, though up to 15 percent may be other permitted grapes. The consortium that governs the name describes the category as floral and fruity with a fresh taste, with the sweetness word on the label, from Brut Nature to Demi-sec, marking how dry the pour will be.
La Marca itself is not one estate but a group: it describes a cooperative of eight grower wineries in the Treviso province of Italy, more than fifty years old, together farming over fifteen thousand hectares of vineyards.
The price is worth a close look. In our September 2026 checks one store shelved it as high as $27.99, while the same wine turned up elsewhere for far less. The lowest mark that month was $15.99.
La Marca's own account adds the history behind the cooperative facts above: the brand traces its founding to 1968, and its wines are made through the Metodo Italiano, the traditional Italian sparkling process, which the producer credits with preserving the Glera grape's fruit character. On its own marketing, the brand calls itself the top-selling Italian Prosecco brand in the US, citing IRI market-tracking data for the 52 weeks ending July 13, 2025, and its own blog content confirms this Rosé sits in the DOC tier, one step below the DOCG Prosecco Superiore tier the brand reserves for its Icon bottling. What the producer's pages do not publish, for this wine specifically, is an alcohol percentage or a formal blend breakdown; only the umbrella Metodo Italiano method and the DOC tier are on record.
Our call: a reasonable pick for a shopper who wants a pink Prosecco from a brand with real scale, and the shoppers on record so far agree, a perfect average that sits above the median we track. Pass if a handful of ratings still feels thin; that average is a start, not a settled reputation, and the producer has not published an alcohol percentage or blend breakdown for this bottling specifically.
The Grocery Store Wine Desk · written Sep 16, 2026 from our research file for this wine. Numbers reflect our latest checks.
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Read our take →The prices we checked
Dated store checks, not a promise about your store.
- Kroger, Atlanta suburbs, GA$22.49
- Kroger, Cincinnati, OH$20.99
- Ralphs, Long Beach, CA$24.99
- Fred Meyer, Portland, OR$23.99
- King Soopers, Colorado Springs, CO$15.99
- Smith's, Las Vegas, NV$24.49
- Kroger, Knoxville, TN$17.99
- Kroger, Richmond, VA$27.99
- Fry's, Tucson, AZ$19.99
- QFC, Tacoma, WA$23.99
The regular price can vary by store and date.
From the producer
Grower cooperative
La Marca says it is a cooperative of eight grower wineries in Italy's Treviso province, with more than fifty years of history. Together the member wineries farm more than 15,000 hectares of vineyards.
Research status
What we are still checking
Our overview above draws on the dated store feed, shopper ratings, our region and grape research, and any sourced producer facts. We are still working to confirm the current release, the full producer record, and the bottle itself, and we update this page as we learn more.
Getting to know Prosecco DOC.
Judge it as Prosecco: a Glera-led, tank-fermented sparkling wine built around freshness and fruit, not as an inexpensive imitation of bottle-fermented Champagne.
What the name means
A controlled denomination since 2009 covering specified provinces in Veneto and Friuli-Venezia Giulia.
How grapes grow here
The DOC crosses plains and hills in northeastern Italy; the broad designation does not identify one village or exposure.
What lies under the vines
Alluvial, clay-loam and hill soils occur across the zone; the base DOC alone is not a single-soil claim.
How large the region is
- Method
- The Martinotti–Charmat method carries out secondary fermentation in pressurized tanks to preserve fruit and floral character.
Places within the region
- Grape rule
- Glera is the base; permitted grapes may contribute up to 15%.
Getting to know Glera.
Glera is the white grape behind Prosecco. The Prosecco consortium lists Glera as the traditional variety, and a short list of other permitted grapes may be used up to 15 percent in total.
Category guide
What to expect in the glass
The consortium describes floral and fruity character, a fresh taste and a straw yellow color across the category. Most bottles are sparkling or semi-sparkling, and the labeled sweetness level, from Brut Nature through Demi-sec, tells you how dry the wine is.
Sources: Consorzio di Tutela della Denominazione di Origine Controllata Prosecco; Consorzio di Tutela della Denominazione di Origine Controllata Prosecco. Checked Aug 10, 2026. See all 18 Glera wines we cover →
Where this information comes from
- Store listing
- Price, package, product identifier, and shopper rating. Checked Aug 10, 2026.
- Barcode
- The shelf barcode shown here is computed from the store product identifier. It has not been checked against a bottle.
- Method
- Every price, rating and fact here is a dated observation. How we check.