Our take

Decoy Red Wine 750ml

GSW Score

Score pending. A GSW score appears once the store listing carries a shopper rating and count.

Style
Red wine
Size
750 ml
Region
California
Shelf barcode
0669576019207
Decoy Red Wine 750ml bottle
Vendor listing image · stored in the Grocery Store Wine image archive

Our take

What we make of this bottle

How far back does a bottle simply called Decoy Red go? The brand puts its own start at 1985 and says it became a stand-alone winery in 2008. Its origin is California, and the name stops at "red," so which grapes are inside stays unconfirmed here.

We do not have a shopper rating for this wine, so the price is the plain fact to weigh. Across our September 2026 checks it sat between $21.99 and $23.99.

Decoy's site lists a Decoy California Red Blend as its only generic, California-tier red, the closest match on the producer's site to this listing. Its current tasting note describes bright raspberry, concentrated boysenberry and sweet cranberry layered with nutmeg and oak spice, carried by smooth tannins and a round, structured feel. An older reprint on the same site, covering the 2014 Sonoma County version of this line, names a blend of 52 percent Merlot, the only blend-composition figure Decoy has published for this red anywhere on its site, though it is nine vintages old and not confirmed to describe the bottle sold today.

Our call: buy it if a soft, fruit-forward everyday red built on raspberry, cranberry and nutmeg, the style Decoy's own listing describes for its California Red Blend, is what you want. Pass if you need the blend confirmed for the vintage on shelves now or a shopper rating behind it; the one blend figure on record, 52 percent Merlot, is nine vintages old, and no shopper rating has reached our record for this bottle.

More from the desk.

Related bottles with a written overview and a public evidence file.

The prices we checked

Dated store checks, not a promise about your store.

The regular price can vary by store and date.

From the producer

Brand history

Decoy says the brand was founded in 1985 and became a stand-alone winery in 2008.

Research status

What we are still checking

Our overview above draws on the dated store feed, shopper ratings, our region and grape research, and any sourced producer facts. We are still working to confirm the current release, the full producer record, and the bottle itself, and we update this page as we learn more.

Region guideCalifornia

A little background helps this bottle make sense.

Getting to know California.

California on the label is useful provenance but weak detail about place. For these wines, sourcing disclosure, blend construction and house-style consistency carry more decision value than a generic climate paragraph.

The place

What the name means

A state-level appellation, broader than an individual American Viticultural Area. It permits a multi-region blend and does not by itself identify one climate or soil.

Weather

How grapes grow here

The state spans cool maritime zones and hot inland valleys. A California designation alone does not reveal which conditions shaped the fruit.

Soil

What lies under the vines

At state scale, sourcing and house-style construction matter more than any single soil story.

How large the region is

Reusable question
Which counties or AVAs supplied the blend, and did that mix change by release?

Places within the region

Resolution limit
County, AVA and vineyard claims begin only when the release names them.

Where this information comes from

Store listing
Price, package, product identifier. Checked Aug 10, 2026.
Barcode
The shelf barcode shown here is computed from the store product identifier. It has not been checked against a bottle.
Method
Every price, rating and fact here is a dated observation. How we check.

Report a correction or bottle mismatch.